• Skip to primary navigation
  • Skip to main content
  • Skip to primary sidebar

Softer Side of Selling

Secrets of the Softer Side of Selling

  • Home
  • About the Book
  • Sales Training
  • About Don
  • About Lois
  • Join Our Sales Club
  • Contact Us

Go For The “No”

January 16, 2018 By Adriana

When is "No Sale" a good thing?

When is “No Sale” a good thing?

Go For The “No”

Salespeople love to hear the word “Yes,” and dislike hearing the word “No.” Often when we hear “No,” we panic. We frequently think we did something wrong—sometimes even allowing it to wound our self-image. But be strong, and don’t take it personally!

When Can “No” Be Good?

It’s true. A “No” can actually be good. Because when the prospect says, “No,” the real selling starts.

Ask Why

All you need to say is, “I certainly respect what you are saying, but, off the record, you said “No” for a reason?” Quite often, your prospect will tell you. You may be surprised to find that you can quickly overcome the objections and soon get to “Yes.”

Put Your Fears Aside

Don’t be afraid to hear a “No.” Most times a “No” indicates a misunderstanding that can be cleared up. Why did the prospect say “No”? Ask clarifying questions to better understand why. If you can meet the objection and confirm the prospect is satisfied, then again ask for the order. Flush it out. You’ll know exactly where you stand and you’ll feel good about yourself.

So when can “no” be good? Sometimes you may have to “Go for the ‘No’” so you can start selling.

For even more sales help, join our FREE Sales Club! “See” you next week.

Good selling!
Don Crawford & Lois Carter Crawford

SaveSave

SaveSave

SaveSave

SaveSave

Filed Under: Sales Tips

Previous Post: « Carefully Choose
Next Post: Focus on Behavior »

Primary Sidebar

As an Amazon Associate, I earn from qualifying purchases.

Available on Amazon

Recently on Secrets of the Softer Side

  • Softer Side of Selling Is Taking a Break
  • Sales Skill: Think About The Future
  • Sales Skill: Thinking Like A Buyer
  • A Time To Be Grateful
  • Selling As A Profession

All Rights Reserved

Secrets of the Softer Side of Selling and Softer Side of Selling are Marketing Idea Shop brands. All content and graphics ©2018-2022 Marketing Idea Shop, LLC.

Copyright © 2023 · All Content and Graphics Are Property of Marketing Idea Shop, LLC.