Don here. I write this weekly sales blog for those “road warrior” salespeople who engage in face-to-face selling, focusing on the fundamentals of personal selling. As the COVID-19 pandemic continues to govern how we live and do business, these fundamentals are the basis for reimagining the selling process. I will occasionally include a post dealing specifically with professional selling in this time of uncertainty. Usually, however, I’ll rely on you to understand and apply the fundamental selling process to your specific business. If you have a particular question, please contact me: don@softersideofselling.com
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